I'll be honest — I didn't expect a greeting card to change anything.
When my sister Krista first shared her vision for ConnectingLives®, I understood it immediately. She's always had a gift for meaningful connection, and I wanted to help her bring that vision to life. But as a co-founder, I was focused on building the business. The personal side of it — what it actually felt like to exchange a 2-Way Card® — came later.
It came through my dad.
A Small Gesture, an Unexpected Response
I shared a ConnectingLives® 2-Way Card® with my dad — wrote a little, kept it simple. I wasn't sure what to expect. My dad and I had always been close, but like a lot of fathers and sons, we communicated in that unspoken, get-things-done kind of way. Deep conversations weren't really our style.
He wrote back a lot.
What came back wasn't just words on a card. It was perspective I hadn't heard before. Stories. Thoughts he'd never said out loud. And suddenly, we were having a different kind of conversation — one that felt more open, more honest, and more connected than I'd expected.
What the Exchange Actually Did
That written exchange led to:
- More understanding between us
- Better conversations in person
- A stronger relationship — one that keeps growing
The card gave us both a place to start. And once we started, something shifted.
If two men — not exactly known for opening up — can benefit this much from a 2-Way Card®, I genuinely believe anyone can.
Why I Believe in This
I'm a co-founder of ConnectingLives®, so you might think I'm biased. And maybe I am. But my belief in what we're building didn't start with a business plan. It started with my dad writing back more than I expected — and meaning every word.
That's what a 2-Way Card® can do. It doesn't force a conversation. It just opens a door — and lets the other person walk through it when they're ready.
— Vic Reynolds, Co-Founder, ConnectingLives®